Social Media Marketing

 

There are three keyways that social media marketing can help small businesses and startups:

1. Generating Brand Awareness

Social media has an advantage over TV, radio, magazines and other traditional media platforms. With social media, you can spread information about your business in a quick and cost-efficient manner and potentially reach millions of people with your message.

This can translate into more followers for your business, more sign-ups for your services and offerings, and generally higher conversion rates on your marketing campaigns.

2. Increasing Site Traffic

If you have a website for hosting your products and services, you can easily use social media to direct traffic to your private platforms. This can improve the quality and quantity of your inbound traffic. That way, you don’t have to rely solely on SEO and being found on Google Search.

3. Selling Products and Services

You can also directly market your products using social media. With the added feature of retargeting ads offered by platforms like Facebook and Instagram, you can easily target your prime audience and get your content directly in front of their eyeballs